Social media platforms in Saudi Arabia witnessed widespread interaction and joy following the quick and humane response of Advisor Turki bin Abdulmohsen Al-Sheikh, Chairman of the Board of Directors of the General Entertainment Authority, to a spontaneous video clip published by the young man Saif Al-Shammari, in which he expressed his wish to visit the capital, Riyadh, and enjoy its landmarks and entertainment events.
Immediate response and open invitation
In a gesture reflecting the close relationship between officials and citizens through digital platforms, Advisor Turki Al-Sheikh responded to Al-Shammari's video, extending him an open and comprehensive invitation. Al-Sheikh commented on his official account on the "X" platform, saying: "My son, I'm inviting you and your loved ones to Riyadh... as if you were a football fan, you'd attend Al-Hilal and Al-Nassr matches and experience the season and its events... they'll contact you." This invitation wasn't limited to a visit, but also included attending the famous Riyadh derby between Al-Hilal and Al-Nassr, and visiting the various Riyadh Season attractions, thus transforming the simple child's dream into a reality that exceeded all expectations.
Riyadh: A Global Entertainment Destination
Saif's desire to visit Riyadh reflects the remarkable transformation the Saudi capital has undergone in recent years, becoming a global tourist and entertainment destination thanks to Riyadh Season and the initiatives of the General Entertainment Authority. These events fall under the objectives of the Kingdom's Vision 2030, specifically the Quality of Life Program, which has successfully transformed Riyadh into a regional and international hub, boasting world-class entertainment venues like Boulevard World and ViaRiyadh, in addition to modern architectural landmarks such as the King Abdullah Financial District (KAFD), which Saif longed to visit.
Widespread official and popular reaction
The video's impact wasn't limited to the invitation from the head of the General Entertainment Authority; it transformed into a wave of love and welcome from official bodies and public figures. The General Authority for Roads joined the conversation with a heartfelt message on its official account, saying, "All roads await you, Saif, in Riyadh," emphasizing the readiness of the infrastructure and road networks to receive visitors from all regions of the Kingdom. Furthermore, businessman Khalid Al-Shatri offered the young man full hospitality, saying, "Come, my son, you will be fully provided for... and you will stay in my home with my children," embodying the values of generosity and hospitality deeply rooted in Saudi society.
Overwhelming joy and the fulfillment of a dream
In his first reaction following these initiatives, Saif Al-Shammari appeared in a new video, his face beaming with joy, explaining that his mother had woken him up to deliver the good news. Saif spontaneously said, "My mother woke me up and told me the news, and I went to school overjoyed... May God bless His Excellency the Advisor as he has blessed us, and I tell him we all love him from the bottom of our hearts." This story underscores the powerful positive impact of social media when used to strengthen social bonds and fulfill the simple dreams of citizens.


