The Alzheimer's Association is participating with an art program at the Neuroscience Conference in Al-Ula

The Alzheimer's Association is participating with an art program at the Neuroscience Conference in Al-Ula

05.02.2026
9 mins read
The Saudi Alzheimer's Association is participating in the Al-Ula Neuroscience Conference, presenting an awareness-raising approach that integrates art with science to promote understanding of the disease and support those affected and their families.

Strategic initiative to raise awareness of Alzheimer's disease

In a move reflecting its deep commitment to integrating science with humanity, the Saudi Alzheimer's Disease Association announced its active participation in the 4th Annual Conference of the Saudi Chapter of the Society for Cognitive and Behavioral Neuroscience. This prominent scientific event will be held in Al-Ula Governorate from February 5-7, 2026, and will bring together leading specialists and experts in the fields of neurology and brain health to discuss the latest research and treatment developments.

General context: Alzheimer's disease as a growing health challenge

Alzheimer's disease, the most common form of dementia, is a growing global health challenge, especially with the increasing life expectancy of the population. This neurodegenerative disease progressively affects memory, cognitive abilities, and behavior, impacting not only patients but also their families and caregivers. In Saudi Arabia, awareness and support efforts are of paramount importance, in line with demographic shifts and the growing concern for the quality of life of older adults, which is at the heart of the Alzheimer's Association's work.

Vision 2030 and Quality of Life: A Key Motivator for Participation

The association's participation stems from its commitment to aligning its strategic objectives with the Kingdom's Vision 2030 programs, specifically the Quality of Life and National Transformation Programs. Through these scientific platforms, the association seeks to build a supportive and informed community for Alzheimer's patients, improve the quality of life for those affected by the disease through innovative awareness and care programs, and support scientific research aimed at finding effective solutions.

A dual approach: Science and art in service of the cause

The association's participation was distinguished by its dual approach. On the academic front, Professor Munira Al-Hathlool, a senior psychology specialist, presented a paper entitled "The Psychological Needs of Caregivers and the Role of Psychological Support in Promoting Mental Health ," in which she highlighted the psychological burdens faced by family members of patients and the importance of providing them with specialized support.

On the awareness front, the association adopted an innovative approach linking Alzheimer's disease with contemporary art. In this context, Her Royal Highness Princess Madawi bint Mohammed bin Abdullah, Chair of the Association's Board of Directors, delivered a closing address in which she explained that the association offers visitors a unique sensory and visual experience through installation art pieces. These works, bearing evocative titles such as "Sculpture of Hope," "New Light," and "What Remains of Memory," aim to depict the journey of an Alzheimer's patient and provide visitors with an opportunity to understand the disease from a profoundly human perspective, thus fostering empathy and community awareness of its various dimensions.

The importance of participation and its expected impact

The significance of this participation lies in its ability to build bridges between the scientific community and the general public. Locally, it contributes to raising awareness, correcting misconceptions about Alzheimer's disease, and encouraging early detection. It also underscores the pivotal role of the non-profit sector as a key partner in the healthcare system. Internationally, these initiatives reflect the development of the healthcare and philanthropy sectors in the Kingdom and offer an inspiring model for using art as an effective tool for health education.

Her Highness Princess Madawi emphasized the importance of scientific partnerships and integration between different sectors to support research and the development of specialized practices, expressing her gratitude to the organizers, partners, and artists who contributed to the success of this unique participation.

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