Al Khuzama Trading Company officially announced the completion of a significant investment transaction, acquiring a 30% stake in Twenty Four Beverage Company for a total value of SAR 39 million. In a statement published on the Saudi Stock Exchange (Tadawul) website on Monday, the company clarified that the transaction was fully financed through its available cash reserves, noting that the agreement was signed on January 11, 2026.
Details of the rapid growth of “24 Drinks”
Twenty-Four is one of the fastest-growing companies in the Kingdom's coffee and beverage retail sector. The company's figures reveal a remarkable growth trajectory; while it had only 59 branches in 2024, it successfully implemented an ambitious expansion plan in 2025, opening 61 new branches and bringing its total network to 120 operational locations. The company's ambitions don't stop there; its future plans for 2026 include opening an additional 60 branches, supported by strong revenues of approximately SAR 41.44 million in 2024.
The coffee and beverage sector in the Kingdom is recovering
This acquisition comes at a time when the food and beverage sector, particularly the specialty coffee and café segment, is experiencing unprecedented growth in Saudi Arabia. This growth is attributed to changes in consumer lifestyles and rising domestic demand, in addition to government support for the tourism and entertainment sector within the framework of the Kingdom's Vision 2030. Investments in this sector are considered lucrative due to the Kingdom's population expansion and economic growth, making Al Khuzama Company's entry into this field a well-considered move to capitalize on the growing purchasing power.
Strategic objectives of the deal
Through this transaction, Al Khuzama Trading aims to strengthen its market share and diversify its investment portfolio, as entering the beverage and coffee sector aligns with its strategic growth vision. The company seeks to mitigate risk by diversifying its investments across promising sectors, thereby ensuring sustainable profits, meeting shareholder expectations, and keeping pace with the rapidly evolving local market.
Expected financial impact
Regarding the financial impact, the company clarified that the financial reflection of this acquisition is expected to begin appearing in the company's financial statements as soon as the ownership transfer procedures are completed. This will be reflected through the recording of the company's share of the profits generated by "Twenty Four," which will undoubtedly contribute to strengthening Al Khuzama's financial position and supporting its future cash flows.
