Following Ben Harburg's success with Al-Kholoud, will this experience encourage investment in clubs?

19.03.2026
1 min read
Al-Kholoud FC has established itself as one of the biggest surprises of the 2025/26 season, after reaching the King's Cup final. This remarkable achievement is spearheaded by American investor Ben Harburg, who rebuilt the team in record time. Al-Kholoud's situation before the season began was far from what it is today. The team, playing its first season in the Saudi Professional League, suffered from a severe shortage of players, with only six to nine players, including two or three goalkeepers, during its pre-season training camp in Turkey. Following the victory over Al-Ittihad in the King's Cup semi-final, Ben Harburg indicated that..
Al-Kholoud Club has established itself as one of the most prominent surprises of the current 2025/26 season, after it succeeded in reaching the final of the Custodian of the Two Holy Mosques Cup, in a remarkable experience led by the American investor Ben Harburg, who reshaped the team in record time.

Al-Kholoud’s situation before the start of the season was not as it is now, as the team, which is playing its first season in the Roshan Professional League, was suffering from a severe shortage in its roster, as it only had between six and nine players, including two or three goalkeepers, during the training camp in Turkey.

Following the victory over Al-Ittihad in the King's Cup semi-final, Ben Harburg noted that the difficult start had been a major concern regarding the team's ability to compete, but the real turning point came after getting closer to the club's fans, which gave the players a significant morale boost and contributed to changing the course.

At the league level, Al-Kholoud is close to achieving its goal of staying in its first season, as it occupies the fourteenth place with 25 points, three points behind Damac, which occupies the fifteenth place, and a similar distance behind Al-Fateh, which precedes it in the standings, with eight rounds remaining before the end of the competition.

The team, whose market value is 3.5 million euros, succeeded in achieving outstanding results during the season, winning against Neom, Al-Khaleej, Al-Shabab, and Al-Fateh in the Roshan League, and also winning against Al-Khaleej and Al-Ittihad in the King’s Cup.

These figures reflect positive indicators of the success of the investment experience within the club, especially in light of the strong competition witnessed in the tournament, with many clubs strengthening their ranks with international stars.

This work culminated in the team reaching the final of the Custodian of the Two Holy Mosques Cup, where they will face Al-Hilal in what is the toughest test of the season, which opens the door to questions about the possibility of repeating such investment experiences in Saudi clubs, in light of what Al-Kholoud has achieved in terms of remarkable results in a short period.

The journey to immortality for the final of the most prestigious cup

Round of 32

Al-Bukayriyah 1-2 Al-Khulud

Round of 16:
Al-Kholoud 1-0 Al-Najma

Quarter-finals

Eternity 4 - 3 Gulf

Semi-finals

Immortality 5 - (2 - 2) 4 Union

Final

Eternity vs Al Hilal

The numbers of immortality in the Roshan League 2025/26

26
match

8
victory

1
draw

17
loss


His players scored 34 goals

48 goals
conceded

25 points

Center: 14

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